Marketing Oversight

Most traditional ad agencies don’t understand interactive marketing and social media. Conversely, most “new media firms” fail to grasp the basic tenants of advertising and marketing.

I can help you hire the right people to execute your plans. The rules of business—and especially of marketing—have changed and continue to change virtually every week. Most ad agencies don’t understand interactive marketing and social media. Most “new media firms” don’t understand marketing and traditional advertising. In this environment, lots of companies are selling you what they’ve got—instead of looking out for your best interests.

That’s where I come in. I can help you make great decisions about ad agencies, web developers, and other resources because I work for you­­. I can evaluate the vendors you’re considering, or recommend partners from my own trusted network. I can also help you make great decisions about ad agencies, web developers, and other resources because I work for you. ­­I’m not beholden to any outside resource.

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